Eco Friendly Product

Cruelty-free PETA

Products:  Shampoos, Conditioners, Masks, Curling products, Hair coloring products

Logistic & Shipping:  They do ship globally and are available by local retailers which we recommend shopping from but there's no additional information available regarding their shipping practices. But, they do source ingredients locally, which means it offsets a portion of their existing carbon footprint.

Ingredients & Content:  Free of MIT, Parabens, Phthalates, Propylene glycol, Sulphates, and Triclosan. Make extensive use of fruits and vegetable extracts along with essential oils sourced from native ingredients in Australia. Not wholly organic and has chemicals such as Betaine, Acrylates/Ceteth-20 Itaconate, Copolymer, Simethicone, etc., for functions such as anti-thickening, surfactants, emulsifying and more.

Manufacturing Processes:  They developed a Clean Colour Technology – permanent professional hair color with zero ammonia, PPD, or resorcinol. They only use sustainable practices like local sourcing of ingredients, avoiding toxic chemicals, etc. But they haven't indicated the specifics of their production process—hence, it's not traceable.

Packaging:  Post-consumer recycled plastic (PCR) derived from PET, PP and PE plastic

What We Think:  We love the most about this brand because they're upfront about the ingredients they use for their products. While 90% of their ingredients are organic, they use certain chemicals for thickening purposes. They're well known for their Clean Color Technology—a benchmark in the hair color industry—making them a trusted brand.

Where to Purchase:  Webiste, Amazon,

Brand Origin:  Australia